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EDITOR’S NOTE:The original headline for this article contained the phrase “bespoke collection of wines… whicb is not the same as the “Bespoke Collection.” This offers a lesson in branding because the use of a common adjective such as “bespoke” carries many opportunities for confusion.
The “Spirit of the East” is still sailing the world, but the Montesquieu group of “bespoke collection” wines from Napa Valley and beyond has capsized and is flailing about for a way to right itself with Chapter 11 filings in the Delaware District of U.S. Bankruptcy Court.
Montesquieu Inc., a Delaware Corporation, filed for bankruptcy on March 20 claiming that its business was just fine until 2016 when it paid approximately $2 million for the 100-foot superyacht.
Ironically, Spirit of the East had been the subject of a 2014 distress sale, when it had been marked down from $1,949,000 to $1,724,900.
The superyacht would later be sold for $5,000 (not a typo).
Company CEO and majority owner Fonda Hopkins insists in a March 21 declaration that all will be fine again if they can write off the “Spirit of the East” along with other debt owed to scores of other creditors.
“[A]t the current sales levels, a clean, unlevered balance sheet would allow it to restore growth and profitability; and a fresh start would enable it to attract sufficient and appropriate permanent working capital until the new profits are sufficient to sustain the growth of the business that will ensue.”
Montesquieu Inc., which Hopkins said in a declaration was a holding company, also filed bankruptcy on behalf of two wholly owned companies (links available for premium subscribers):
The bankruptcy court has agreed that the three companies will be administered as a single case (Montesquieu Inc.)
However, the inability of the Montesquieu debtors to coherently, accurately, and completely describe the operations of the company in their numerous scattered filings begs for a federal trustee to administer the case. Errors, duplications, and circular, self-referential statements plague most filings and make them confusing to anyone but an experienced forensic accountant.