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Data Indicates That Wine IS Recession-Resistant & Out-Performs Economy

March 20, 2009 | Filed under Featured Articles | Posted by

A joint analysis by IRI and Wine Industry Insight, examining data for the past four years, indicates that industry intuition is correct about wine being recession-resistant. Further, the data shows that wine sales, as measured by the monthly change in dollar sales, outperforms the Dow-Jones Industrial Average.

Wine Outperforms Dow At Critical Economic Junctures

Wine Outperforms Dow At Critical Economic Junctures

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