The brain’s response to sweets may indicate risk for development of alcoholism | Science Codex

This might be why so many of the “misery wines” like Thunderbird and Richard’s Wild Irish Rose are sickeningly sweet. Could be marketing to alcoholism in addition to masking the sting of the alcohol.

http://www.sciencecodex.com/the_brains_response_to_sweets_may_indicate_risk_for_development_of_alcoholism-115538