NEWS FETCH – March 6, 2014

TOP NEWS

• Kern Water Bank Faces New Court Obstacles
• Calif Pols pressure state to stall water cuts
• Nevada to Monitor Trade Practices more actively
• Premier Cru wine all just a con?

• Building A National Wine, Beer or Beverage Brand? [Sponsored Link]

CALIFORNIA BRIEFS

• Paso Robles OKs 2-year ban on drilling new groundwater wells
• Drought has Southern Santa Barbara County scrambling
• Council delays action on future of Copia building
• Zapotocky New Director Of Vineyard Operations at J Vineyards

• Introduction to Water in California [Sponsored Link]

DROUGHT/WATER

• New deadlines set for irrigated lands program
• Turning to Native rain dance in time of drought
• Ranchers, tribes reach deal on Klamath water

• Water 4.0: The Past, Present, and Future of the World’s Most Vital Resource [Sponsored Link]

DISTRIBUTORS, DIRECT SHIPPING & PRIVATIZATION

• KS: Lawmakers consider loosening liquor laws
• MN: Total Wine owner slams efforts to thwart expansion

HARVEST 2014/GLOBAL WINE SUPPLY

• OZ: TarraWarra Estate mid-vintage report
• OR wineries should plan for another warm vintage

MARKETING & SALES

• Make a cool product, then make stars of the people who drink it
• Truett-Hurst: A toast to wine pack innovation
• The Future of Millennial Drinking Is The Box
• 3 Booze Marketing Lessons the Suburbs Taught Me
• Social media ‘mobbing’ denting whiskey sales in US bars?
• Style matters – choosing the right logo style for your brand

• Business Owners: Ask yourself how you did … so you can do better [Sponsored Link]

SOCIAL MEDIA & TECH

• Best Practices for Data Collection at Wineries
• Are You Still Missing a Strategy for Negative Social Posts?
• Women Dominate Every Social Media Network — Except One
• Outsourced eCommerce Fulfillment
• 16M+ websites sprout up every month. But who’s creating them?

• How to use Twitter for your Wine Business and Marketing [Sponsored Link]

REGULATION & LEGAL MATTERS

• Get Ready For New Chinese Wine Trademark Law
• Winemaker in Court For Misusing Anjou Name
• Alcohol advertising/labeling involving athletes and sports

HEALTH

• Grape chemical found to aid muscle disease
• Protein-Packed Beer marketed as ‘post-workout’ beverage

MANAGEMENT & EMPLOYMENT

• Canceled health insurance plans extended – again

• Beating Obamacare: Your Handbook for the New Healthcare Law [Sponsored Link]

MEDIA MATTERS

• New book blasts ‘cruel’ Saint Emilion
• Five things consumers told me during the cheap wine book tours

NO MAS! BASTA! ENUF AWREADY!

• Robert Parker’s Advice to Wine Writers
• “Wannabe wine writers gather..to suck off the teat of ….”

• Beyond Chinatown: The Metropolitan Water District, Growth, and the Environment [Sponsored Link]

MATTERS OF TASTE

• How many Pinot Noirs can one winemaker successfully make?
• Malbec vs. Malbec

• The Essential Scratch and Sniff Guide to Becoming a Wine Expert: Take a Whiff of That [Sponsored Link]

EUROPE & THE UK

• Portugal uncovers ‘hidden sales channels’
• Champagne ups emphasis on the specialist
• Top 10 most expensive Champagnes

• Adventures on the Wine Route: A Wine Buyer’s Tour of France [Sponsored Link]

NOT JUST FOR THE TRADE

• Ask a Sommelier: Wine Shopping Advice

• The Control of Nature [Sponsored Link]

OLIVE OIL

• Olive Oil Scams

ALMONDS & OTHER TREE NUTS

• Almond irrigation: scheduling with tight water supplies
• Merivon Fungicide Receives Registration For Almonds In California

AND SOME NICE FAVA BEANS

• Hannibal Lecter’s sashimi-wine pairing