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Home » Entries posted by Lewis Perdue (Page 113)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Almonds: High water footprint, but their high nutritional value outranks almost all other crops

Source: “Water-indexed benefits and impacts of California almonds,” Ecological Indicators, Elsevier An intuitive vertical axis is one in which the amount increases from bottom to top.   This chart, however, misleads the viewer into thinking that almonds (at the bottom) are the least desirable   While the total water footprint of almonds seems to be […]

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VC wine Investments are hibernating. AgriFoodTech gets no traction.That’s why we’re looking at the AlcBevs that are stealing vino’s market share.

Since late last year, we’ve been trying to update our 2018/2019 WineTech investment series. However, little has happened in the field with existing companies profiled, or with  new investments that meet our “low bar” cutoff of $1 million total investment.   We’ve spent way too many weeks and hours chasing a story that seems in […]

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People leave wine clubs or don’t drink it at all because they can’t consistently find wine that they like

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Being born in the wrong ZIP code can shorten your life

Sources: U.S. Small-area Life Expectancy Estimates Project and CDC via The Conversation

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Napa County information “just trust me” blunder helps promote panic about COVID-19 (novel coronavirus)

  NOTE: Lewis Perdue, the author of this article, is a former Managing Director of MSLGroup/Publicis and has hands-on experience managing crisis communications. He is currently co-principal investigator in a human study approved by the UCSF IRB/Committee on Human Research. He also served for six years as a civilian staffer for a unit of the […]

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Not a good sign: 74% of Americans trust Oprah & Tom Hanks more than scientific studies or health warnings

Source: Morning Consult

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Wine’s biggest challenge: Most AlcBev consumers don’t drink wine

  Source: Recommendation Algorithms

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Americans trust food & beverage companies 2X more than corporations as a whole

Source: Morning Consult

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Penrose Hill/Firstleaf sued, complaint alleges civil rights violations of disabled web site access. Class action requested

  New York resident Kareem Nisbett, who is legally blind, has sued the Penrose Hill wine company alleging civil rights violations of the Americans with Disabilities Act (ADA), the York State Human Rights Law (NYSHRL), and the New York City Human Rights Law (NYCHRL).   A summons has been issued by the court, but Penrose […]

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Calif’s mediocre 2020 rainfall puts 10% of state into Moderate Drought Category

Source: Drought Monitor via West Coast Weather

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