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Home » Entries posted by Lewis Perdue (Page 227)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Consumers will unlike your brand if you score high in these top 10 actions.

March 3, 2017 | Filed under Daily Data | Read More

Chatbots may not be mainstream, but 2/3 of Millennials said they would buy from one

Source: eMarketer

March 2, 2017 | Filed under Daily Data | Read More

Lessons For All In The Bronco/Waugh Trademark Battle Over Napa’s Six Degrees

NOTE: In many hotly contested cases such as this one, Wine Industry Insight prefers not to rely upon exhibits in legal filings because attorneys — correctly — are advocates for their clients.   In this case, we conducted our own first-hand research for this article regarding any possible confusion, the standards for “owning” a trademark, […]

March 1, 2017 | Filed under Featured Articles | Read More

Six Degrees of Confusion: Waugh, Bronco, Wine-Searcher, CellarTracker

This is article 2 in a two-part series Lessons For All In The Bronco/Waugh Trademark Battle Over Napa’s Six Degrees Six Degrees of Confusion: Waugh, Bronco, Wine-Searcher, CellarTracker   Wine Industry Insight set about conducting its own research to determine if the two Six Degrees wines could be easily confused. The series of screen captures, […]

March 1, 2017 | Filed under Featured Articles | Read More

These are the major foreign destinations for major California ag products

March 1, 2017 | Filed under Daily Data | Read More

Waugh Family Wines News Release On Six Degrees

NEWS RELEASE   Contact: Ryan Waugh Owner/Winemaker, Waugh Family Wines ryan@waughcellars.com (707) 738-6446   BRONCO WINE CO. ALLEGEDLY VIOLATES TRADEMARK LAWS, DAMAGES WAUGH FAMILY BRAND   Napa, CA – Napa-based Waugh Family Wines has mounted a “David-like” challenge to U.S. wine “Goliath” Bronco Wine Co., having recently filed a federal lawsuit over an allegedly egregious […]

February 28, 2017 | Filed under Uncategorized | Read More

Constellation humiliates its competition in retail sales growth.

Source: Constellation Brands, Inc. at the CAGNY conference – 2/23/17

February 28, 2017 | Filed under Daily Data | Read More

Consumer confidence & spending indicators solidly up in Q4 2016 – Nielsen

February 27, 2017 | Filed under Daily Data | Read More

Bye-Bye California Drought!

Source: U.S. Drought Monitor via LA Times

February 24, 2017 | Filed under Daily Data | Read More

These 6 things determine whether shoppers will complete their online purchase with you.

Source: eMarketer

February 23, 2017 | Filed under Daily Data | Read More