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Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com
Aussies going for craft beer & rosé as red and white wine drinking decline
Source: Natasha Rastegar, Wine Intelligence – presentation (slide 4)
Wine’s compound annual growth rate tops all Alc Beverages – near and long-term
Source: Jon Moramarco – bw166 Total Beverage Alcohol Annual Review Right-click table to view a much clearer image.
Vineyards & Water: Tops in $ per drop, among lowest H2O users
Source for both charts: The Pacific Institute. (Right-click charts to view larger images)
The Incredible Rise Of Rosé! Which country drinks the most?
Source: Vinepair
Franzia Winetaps atop US table brands. Who are the other 24?
Source: John Beaudette, Australia Trade Tasting Presentation, Sydney, Sept 2, 2015 (slide 55)
Top 10 Wine/Spirits Wholesalers = 68.4% of US Market. Check out their ranks & revenues
Source: John Beaudette, Australia Trade Tasting Presentation, Sydney, Sept 2, 2015 (slide 37)
Alcohol & How Wine-Educated is the U.S. Market? Wrong Questions!
Q: How Wine-Educated is the U.S. Market? Q. Alcohol… Is the Pendulum Swinging? A: Doesn’t really matter Education has been touted as the answer to getting more people to drink more wine. Just educate them and they will buy more. But, consumers don’t need to be educated to know what they like. They are […]
Get past the partisan political spew with these 5 actual facts about undocumented immigrants
Source: Pew Research Center
Symposium survey shows wine biz concerned over water, grape prices, losing customers to craft beverages
Source: 2015 Wine Industry Financial Symposium Industry Trends Survey
Marketers beware: Generational boundaries are so scrambled that your messages often miss the target
Source: Pew Research Center
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