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Home » Entries posted by Lewis Perdue (Page 73)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Covid-19: Spirits revenues soar; Beer dives; Wine continues decline.

  Source: Data Source: Distilled Spirits Council. Chart from Wall Street Journal, Feb. 1, 2021 (Probable paywall)

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Why solving the “Paradox of Choice” is a major reason Netflix’s recommender is worth $1 Bil/yr. And why wine fails at that.

  “[H]umans are surprisingly bad at choosing between many options, quickly getting overwhelmed and choosing ‘none of the above’ or making poor choices”— Carlos Gomez-Uribe, Netflix VP of product innovation & Chief Product Officer Neil Hunt. The “Paradox of Choice” is one of the two main reasons that Netflix values its recommender system at $1 […]

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Here’s how DTC Sales channels have shifted dramatically to accommodate COVID realities

Source: Silicon Valley Bank State of the Wine Industry Report 2021

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Constellation Brands Wins Trademark Dispute Over ‘To Kalon’ Wine; Judge excoriates Nickel

  A federal court judge has granted Constellation Brands U.S. Operations Inc.  a permanent injunction after ruling that Vineyard House LLC violated trademarks and intellectual property relating to the “To Kalon” name.   District Judge Yvonne Gonzalez Rogers of the U.S. District Court for the Northern California district said in her order that: “As trial […]

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2020 DTC Wine per-bottle price off -9.5%, overall shipment value rises 14.9%

Source: 2021 DTC Shipping Report – ShipCompliant & Wines Vines Analytics

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La Niña Roars, Unleashing Fire, Drought and Floods Worldwide

Source: Bloomberg via Morning Consult

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Only 7% of impacted vintners got fully sufficient insurance coverage for 2020 smoke taint damage

Source: Silicon Valley Bank State of the Wine Industry Report 2021

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Alcohol brands stand the most to lose with social media comments on divisive issues

Source: Morning Consult

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Marketing To a Polarized Public: Caution! Minefields Ahead!

Lots more charts at the source: Morning Consult

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