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Home » Archives by category » Daily Data (Page 82)

DtC brings in 60% of winery sales, but only 18% have full-time data people to look after that

Source: Silicon Valley Bank State of the Wine Industry Report 2019

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Millennial wine sales are creeping upward

Source: Silicon Valley Bank State of the Wine Industry Report 2019

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Premium winery 2019 sales grow, but margins, pretax profits decline

Source: Silicon Valley Bank State of the Wine Industry Report 2019

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Pay attention to online reviews: Consumers spend a lot of time with them.

  Source: eMarketer

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State of Industry chart shows how the wine industry whizzed away a huge opportunity

Source: Silicon Valley Bank State of the Wine Industry Report 2019

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Consumers are on the warpath over personal privacy concerns

You need to know that Calif has put some real teeth in the enforcement Source: Morning Consult California Consumer Privacy Act (CCPA) Basics (pdf)

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Long email subject lines can increase the open rates of your marketing messages

Full PDF and more info at the source: Wine Glass Marketing

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Radio & Internet desktop use doing OK, but mobile is really murdering dead-tree media and TV

Source: Recode

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Have we reached peak Instagram?

Source: eMarketer

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Your wine sales may grow faster in these innovation-sector metro areas

Given that wine preference increases with education and income, these areas could be productive for wine sales — if the industry can find a way to out-market spirits & hard seltzer.

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