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Consumers Don’t Spend A Lot Time Thinking About Wine.
This chart is a correspondence map. Correspondence maps show in one chart what would otherwise take many: how similar certain categories (in this case, adult beverage types) are to one another in consumers’ minds across many attributes, how closely they are associated with certain attributes and where there is white space for brands to […]
Wine Drinking Holding Its Own Relative To Other Types of AlcBev Consumption
Source: Morning Consult
Half Of Consumers Are Trying To Drink Less Alcohol
Source: Veylinx
Wine’s Long-Dominant Drinking Demographic Is Being Devastated By Newer COVID Variants.
According to the article, the most recent analysis segments the 50-74 demographic in the chart below, and indicates that 9 of every 10 COVID deaths are in people 65 or older. Source: Older CDC via Washington Post
2022 DTC Wine Order Values Up So Far In Q3
Source: Wine Direct + Enolytics
All Case Sales Price Points Declined, But $50-70 Net Sales Held Up
Source: Wine Direct + Enolytics
Net Growth In Wine Clubs Flat: Sign-Ups Lowest Seen In 5 Years.
Source: Wine Direct + Enolytics
Champagne, Bourbon Top Holiday AlcBev Gift Lists. Red Wine Also Ran.
Source: BevAlc Insights by Drizly Retail Report
Top 1% Of Income Earners Outpace All Income Groups Post-Pandemic. Bottom 50% Does OK.
Data Source: Realtime Inequality; Chart & additional text: Axios Visuals (Note: “Middle 40%” indicates those between the 10th and 50th percentiles.)
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