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Home » Entries posted by Lewis Perdue (Page 114)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

There are 3.2 billion reasons to use social media marketing

Source: Branex via WineGlass Marketing

February 13, 2020 | Filed under Daily Data | Read More

Taste is genetically unique which is why tasting notes and ratings aren’t universally valid from person to person

Source: :”Different noses for different people,” — Idan Menashe, Orna Man, Doron Lancet & Yoav Gilad. Nature Genetics, 5 May 2003; doi:10.1038/ng1160

February 13, 2020 | Filed under Daily Data | Read More

California Cannabis Wines Aim For Mainstream Acceptance – Chart of 19 PubPotCos

Source: IMPACT DATABANK

February 12, 2020 | Filed under Daily Data | Read More

Track Coronavirus real-time with this interactive global dashboard from Johns Hopkins University

Interactive dashboard at source: Coronavirus COVID-19 Global Cases by Johns Hopkins CSSE

February 11, 2020 | Filed under Daily Data | Read More

Calif starts to dodge the wine grape oversupply bullet: Crush drops 9.1%, prices down 7.8%

Source: Ciatti Company

February 11, 2020 | Filed under Daily Data | Read More

Relief! California 2019 preliminary crush: 3.89 million tons., down from 4.28 million tons in 2018

Entire Report: California 2019 Preliminary Crush Report (pdf) Red wine down 12.8%, white declines 4.3% The 2019 crush (including table grapes and )totaled 4,085,772 tons, down 9.3 percent from the 2018 crush of 4,506,010 tons. Red wine varieties accounted for the largest share of all grapes crushed, at 2,135,112 tons, down 12.8 percent from 2018. […]

February 10, 2020 | Filed under Featured Articles | Read More

These are the tools you need for engaging your DTC customers – Section Two in the DTC Flywheel

The DTC Wine Vendor Flywheel is put together by Paul Mabray with the help of Erica Gomez with the goal of helping wineries discover and navigate the crowded landscape of DTC wine vendors. To help absorb the big chart in well-measured courses, Erica Gomez has served up smaller portions with a guide to each one. […]

February 10, 2020 | Filed under Daily Data | Read More

California’s wine future remains RED! – AGG Nursery Survey

Source: Jeff Bitter – Allied Grape Growers presentation at 2020 Unified Wine & Grape Symposium

February 7, 2020 | Filed under Daily Data | Read More

Email benchmarks may — or may not — be useful: Depends upon who you ask?

Source: eMarketer BOTTOM LINE: Open rates are irrelevant unless you are getting measurable results. The only thing that counts is whether an email measures up to your own financial expectations or other organizational goals. Don’t send an email without first setting your own results goals. Open rate and other metrics do not necessarily equal success. […]

February 6, 2020 | Filed under Daily Data | Read More

Wonderful Citrus Secures 846-Acre Bianchi Big Bench in Salinas Valley

  NEWS RELEASE, Feb. 5, 2020 LOS ANGELES, — Wonderful Citrus recently signed a long-term lease on 846 continuous acres within California’s Central Coast region to grow their new brand of Non-GMO Wonderful Seedless Lemons.  The land is being leased from the multigenerational landowners; the Bianchi Family based in Soledad. The Mendrin Group represented the […]

February 5, 2020 | Filed under Uncategorized,Worth A Look | Read More