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Home » Entries posted by Lewis Perdue (Page 229)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Understanding bankruptcy clawbacks from the American Bar Assn & Lexis/Nexis

  This is one of Wine Industry Insight’s three-part series on the Fresh and Easy bankruptcy and its effects on wine and alcoholic beverage creditors. Two of the three articles contain material and links to court documents available only to premium subscribers. The three articles in the series are:   Gallo, Southern, Young’s Market & […]

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Southern W&S, Gallo, Young’s among 30+ wine/beer/spirits firms mired in Fresh & Easy Chapter 11 (Updated)

  This is one of Wine Industry Insight’s three-part series on the Fresh and Easy bankruptcy and its effects on wine and alcoholic beverage creditors. Two of the three articles contain material and links to court documents available only to premium subscribers. The three articles in the series are:   Gallo, Southern, Young’s Market & […]

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Wine, Beer & Spirits Companies Targeted by Clawback Lawsuits Filed in Fresh & Easy Bankruptcy

  This is one of Wine Industry Insight’s three-part series on the Fresh and Easy bankruptcy and its effects on wine and alcoholic beverage creditors. Two of the three articles contain material and links to court documents available only to premium subscribers. The three articles in the series are:   Gallo, Southern, Young’s Market & […]

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Beer spends more on digital advertising than all other alc bevs combined

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Mobile apps only give you 1/3 as many visitors as the web, but those app visitors spend 20X the viewing time

Source: Comscore

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Which U.S. states would suffer most from ending NAFTA?

Source: The Economist

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The vast majority of Internet users have never bought anything directly via social media.

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Wine & spirits consumption locations

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These 4 things will cause online customers to drop you like a hot rock

Source: eMarketer

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This is why 20%+ of your online and mobile ad budgets are wasted. Especially on Millennials

Source: Adobe/PageFair via Business Insider According to Adobe/PageFair, people using software to block advertisements increased 30% in 2016.   Ads served by Google/Doubleclick and similar organizations are always blocked.  Advertising’s role in the spread of  malware — “malvertising” — is the top reason for blocking.   Your ads will not be seen by ad block […]

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