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Home » Entries posted by Lewis Perdue (Page 343)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

North America, EU Consumers Least Likely To Value Social & Environmentally Friendly Products

From: The Circular Economy, J Walter Thompson

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NEWS FETCH – June 25, 2014

TOP NEWS TTB Carpet Bombs Hill Wine Co With Felony Allegations Confused Hill Wine Co Chapter 11 Lurches Forward Oregon may be California’s agricultural future Outlook for Aussie wine industry remains grim Tony Terlato: Betting on Millennials Despite ag output growth, farm jobs not increasing Pricing Your Wine, Beer & Spirits for Sustainable Growth **Sponsored […]

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TTB Carpet Bombs Hill Wine Co With Felony Allegations

This is one of two articles published today on Hill Wine Company. See, also: Confused Hill Wine Co Chapter 11 Lurches Forward That article was written just before the documents on which this article is based, were filed. The Hill Wine Company Chapter 11 and Jeff Hill’s fast exit from the company began on April 23 […]

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Confused Hill Wine Co Chapter 11 Lurches Forward

This is one of two articles published today on Hill Wine Company. See, also: TTB Carpet Bombs Hill Wine Co With Felony Allegations . The documents on which this article is based, were filed after this article was written. The Hill Wine bankruptcy proceeding continues to lurch forward, minus Jeff Hill. According to court records, […]

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Brand Life Cycles Accelerating?

Source: Harry Kohlmann, Ph.D., Park Street Companies Presentation at American Beverage Licensees, Annual Convention, June 2014

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NEWS FETCH – June 24, 2014

TOP NEWS Billions at Risk as West Coast Port Contract Ends Concha y Toro Named World’s Most Powerful Wine Brand Water war bubbling up between California and Arizona New USDA website aims to get young Americans ‘back to the land’ Fears of EPA ‘land grab’ create groundswell against water rule Pricing Your Wine, Beer & […]

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Southern Remains The Uber-Top Dog In Distribution

Source: Harry Kohlmann, Ph.D., Park Street Companies Presentation at American Beverage Licensees, Annual Convention, June 2014

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NEWS FETCH – June 23, 2014

TOP NEWS Farmland values keep going up Faking a pricey bottle of wine is a cinch Americans Say Social Media Have Little Sway on Purchases Constellation Project Genome Finds 19% Of Wine Consumers Overwhelmed UC Davis study links autism to pesticides World Cup boosts sparkling wine sales by 25% in week one Pricing Your Wine, […]

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When Company Blogs Slide Into Sales Brochure-land

A lot of company blogs offer good solid information. But when they begin to read like a sales brochure, they lose credibility and readership. To qualify as a solid article rather than a thinly disguised advertisement the post should: Get to the point. Avoid basing the entire article on YOU. Remember that the article should […]

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Worst New Web Site Remake Of The Year (So Far)

Long, ALL CAPITAL LETTER headlines are inherently harder to read. Every article block looks like every other one. No dates with articles. Lack of visual cues for scanning. People are in a hurry. They scan web pages quickly for new and/or interesting information. If they don’t find it, they’re gone. This is most crucial for […]

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