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Home » Entries posted by Lewis Perdue (Page 96)
Stories written by Lewis Perdue
Lewis Perdue is an entrepreneur, technologist, scientist, professor, author, publisher, journalist, and outdoorsman. Click here for more on Lew. Email Lew at: lewis[dot]perdue[at]wineindustryinsight[dot]com

Constellation sells Mega Purple & other concentrate businesses to Vie-Del Co.

From Constellation Brands FORM 8-K — Filed June 30, 2020 “Effective June 24, 2020, Vie-Del Company agreed to acquire from Constellation Brands U.S. Operations, Inc. (“CBUSO”), a wholly-owned subsidiary of Constellation Brands, Inc. (“Constellation”), CBUSO’s Mega Purple, Mega Red, MegaNatural, and Canandaigua Concentrate brands used in CBUSO’s concentrates and high-color concentrate business, and certain intellectual […]

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Spirits continue to lead wine and beer in Nielsen Off-Premise AlcBev sales

Overview: Nielsen COVID-19 insights and analysis Nielsen.com: COVID-19: Tracking the Impact on FMCG, Retail and Media Nielsen.com: How Americans are Shopping During COVID-19 Nielsen.com: Scenarios Beyond COVID-19: Rebound, Reboot, Reinvent Nielsen.com: Rebalancing the ‘COVID-19 Effect’ on Alcohol Sales Nielsen CGA: COVID-19: Measuring the On Premise Impact   Unless otherwise noted, all trends below are for […]

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Calif wineries & vineyards to take $4.2+ billion direct hit from COVID in 2020

Calif wineries & vineyards to take $4.2+ billion direct hit from COVID in 2020 Click to access full Sonoma State WBI report

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66% of wine drinkers find wine descriptions unhelpful in choosing wine. Only 9% rely on critics

Source: Recommendation Insights

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GenZ and Millennials most likely to stick with online grocery in the post-COVID world

Source:Rabobank

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The right type of recommendation can increase your online sales by 70%

Source: Monetate via Marketing Charts  based on original Adobe data

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Millennials & GenZ tops in using COVID AlcBev delivery to try new brands

Source: Drizly

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EU wine tariffs have already cut U.S. wine imports almost in half. New higher rates are sure to increase pain

Source: Trade Data Monitor via Wall Street Journal (Probable paywall)

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The numbers behind Pacific Gas and Electric’s $58B bankruptcy exit

Source: S&P Global Market Intelligence

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Spirits still lead growth in Nielsen Off-Premise data; Non-West Coast wineries lead DTC growth

Unless otherwise noted, all trends below are for dollar sales within Nielsen U.S. off-premise channels for the one-week period ending 6/13/20 compared to the same week in 2019. We continue to remind our readers that we are only measuring some specific off premise channels, and that the impact of the health crisis on sales is […]

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