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Home » Archives by category » Daily Data (Page 46)

Consumer confidence falters in May despite COVID progress

Source: Morning Consult

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Despite a slew of trendy new apps, YouTube & Facebook still rule US adult users by huge margins

Source: Pew Research Center

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Key motivations for purchasing lower-alcohol wine: Perceived health, control and taste benefits.

Key motivations for purchasing lower-alcohol wine: Perceived health, control and taste benefits. Source: Wine Intelligence

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52% of workers say talking politics at work is allowable. but 75% say it’s not welcome.

Source: Morning Consult

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Permanent COVID Change? 74% of Americans Prefer Dining Outdoors to Indoors

Source: Morning Consult

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Why the food-delivery boom may soon hit the skids

Source: The Economist

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Wine clubs have a serious retention problem: The average member bails out after 2.5 to 3 years

Wineries regularly lose a huge amount of the effort and money they put into growing their wine clubs when members disappear. Source: 2021 SVB Annual Direct-to-Consumer Wine Report

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Global Alcohol advertising spend to beat market with 5.3% growth in 2021 as hospitality opens up

Source: Zenith Business Intelligence (Publicis) NOTE: Wine is not included in the total, above, because its  magnitude more like a rounding error. At Wine Industry Insight’s request, a Zenith analyst did a deeper dive into their data and determined that wine advertising in the US amounted to US$154 million in 2020, compared to US$2,147 million […]

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82% of wineries are unsure of their ROI on digital Advertising – Silicon Valley Bank

Source: 2021 SVB Annual Direct-to-Consumer Wine Report

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US domestic travel on track to come back in a big way this summer

Source: Morning Consult

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