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NOTE: This article has been updated on May 10, with new information emailed by Anthony Hsu, CEO of Maxwell Winery In addition, this article was updated on May 8, following an email exchange on May 7, 2021 with Richard Cardoza, after he was sent a draft of the article for comment. […]
Source: National Interagency Coordination Center via Michael Fagin
Source: The Economist
Source: National Oceanographic and Atmospheric Administration via Washington Post
The blocking of mobile ads is soaring. (See second chart, below). Gen Z and Millennials block almost 2/3 of all ads (see chart, below). Only ad-blocker-compliant web sites and email newsletters (such as Wine Industry Insight and its daily News Fetch) allow your message to reach the full audience you are paying for. […]
Source: 2021 DTC Shipping Report – ShipCompliant & Wines Vines Analytics
Source: Morning Consult
Articles in this series include: Article #1: How A Netflix-Style Recommender Is Vital to Reversing Wine’s Market Marginalization Article #2: Why solving the “Paradox of Choice” is a major reason Netflix’s recommender is worth $1 Bil/yr. And why wine fails at that. Article #3: Reviews and 5-Star ratings are so useless for recommendations that Netflix […]
Source: Morning Consult