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Home » Archives by category » Worth A Look (Page 33)

Fountaingrove Sub-AVA Proposed For North Coast

The following was received Friday from the TTB. It is reproduced as sent. The web links do not function properly as of 6:41 a.m. today. Perhaps the TTB will get its buns in gear soon. Your tax dollars at work (not) . NOTICE NO. 144, PROPOSED ESTABLISHMENT OF THE FOUNTAINGROVE DISTRICT VITICULTURAL AREA We will […]

June 30, 2014 | Filed under Worth A Look | Read More

Facebook & Email Spying: People Will Hate You If You Secretly Mess With Them

People will hate you if yousecretly  mess around with them: Internet outraged by Facebook’s ‘creepy’ mood experiment Don’t Be A Mail Chump People also don’t like to be spied upon. All of those email services like Mail Chimp. Constant Contact etc, contain undisclosed spyware that allows the sender to determine the recipient’s user behavior starting […]

June 30, 2014 | Filed under News Reporting & Journalism,Worth A Look | Read More

Wine Business Education Summit 2014 – Germany

By Ray Johnson Director Sonoma State University’s Wine Business Institute In advance of the annual conference of the Academy of Wine Business Research, university leaders and researchers gathered on Friday afternoon in Geisenheim, Germany for the third round of discussions to advance the field of wine business education. This summit builds upon the meeting held […]

June 29, 2014 | Filed under Worth A Look | Read More

Hill, Carneros, Ranch & The TTB: A Clarification

Nate Rippey at Carneros Vintners emailed me to say that he had been getting concerned inquiries about the TTB’s sanctions against Hill Wine Company (TTB Carpet Bombs Hill Wine Co With Felony Allegations). The TTB’s actions were against only the Hill Wine Company permits dealing with their  own wine making at those custom-crush wineries. No […]

June 27, 2014 | Filed under Worth A Look | Read More

Robledo Family Succession Nears Completion

The U.S. Bankruptcy Court has confirmed the Chapter 11 reorganization plan submitted by Reynaldo Robledo. The court proceedings still continue to deal with creditor motions and other matters. The following was received from the winery on  June 26, 2014 NEWS RELEASE Pioneering Mexican Owned Winery Set to Move on to Second Generation SONOMA, CALIFORNIA The […]

June 26, 2014 | Filed under Worth A Look | Read More

Corporate Awards & Prizes: Subtle Ways Of Biasing Media Coverage

And one step on a slippery slope toward being a “made man” (or woman. Financial scribes urged to vie for Diageo Awards The bias may seem subtle and the step toward being a in a corporate pocket one that can be eased away through denial, but both are there. Just as soon as a blogger […]

June 26, 2014 | Filed under Effective Advertising,News Reporting & Journalism,Worth A Look | Read More

Auberge Ousts St. Regis For Huge Napa Resort Development

Big news for the Napa Carneros region. And more traffic back-ups at the junction of highways 29 and 12/121. And jobs. This news was first broken by Paul Franson in his NapaLife online newsletter: Auberge Resorts to develop resort at Stanly Lane And then expanded upon by the Napa Valley Register: Auberge displaces St. Regis […]

June 13, 2014 | Filed under Worth A Look | Read More

Developing The Effective Online Advertisment

The following is part 1 of the course materials that I use in my “Communications as Capital” class that I teach in the Sonoma State Wine MBA program. Part 2 is here: A Checklist For Effective Online Advertising Online marketing and advertising offer a lot of advantages over more traditional forms because: Costs are inexpensive […]

June 10, 2014 | Filed under Effective Advertising,Worth A Look | Read More

A Checklist For Effective Online Advertising

The following is part 2 of the course materials that I use in my “Communications as Capital” class that I teach in the Sonoma State Wine MBA program. Part 1 is here: Developing The Effective Online Advertisment Numerous advertising and usability studies have shown that a relatively small number of actions can make the difference […]

June 10, 2014 | Filed under Effective Advertising,Worth A Look | Read More

Floodgate LLC Attorney Disputes Vineyard Sale Validity

Santa Rosa Attorney Henry Huang, who represents Floodgate Vineyard LLC, contends that the $100 sheriff’s sale of Floodgate Vineyard to a former employee of William Hambrecht’s is invalid. (Floodgate: Prime Sonoma Vineyard,150K-case winery Sold for $100 ). Huang, who is registered as the LLC’s agent for service, told Wine Industry Insight that he can prove […]

May 29, 2014 | Filed under Worth A Look | Read More