Beverage competition heats up as America’s biggest wine consumers drink more beer & spirits

81% of the total wine consumed in the U.S. is  drunk by high-frequency wine drinkers — 33% of the market — according to the Wine Market Council. Those vital consumers are now drinking more beer and spirits. Source: Wine Market Council via 2015 Wine Industry Financial Symposium presentation: “How to use Wine Market Council Research […]

September 28, 2015 | Filed under Daily Data | Read More

Here’s how mobile browser traffic is 2X bigger than app traffic which is beating browser traffic. What? How?

Here’s how mobile browser traffic is 2X bigger than app traffic which is beating browser traffic. What? How? Morgan Stanley uses comScore data To say the browser is winning comScore uses its own data To say apps are winning Whaaaaaaaaaaat? It’s not how big you are. It’s how you are big. Morgan Stanley focuses on […]

September 27, 2015 | Filed under Daily Data | Read More

Is the long decline in global wine consumption leveling off?

September 24, 2015 | Filed under Daily Data | Read More

San Joaquin Valley wine grape percent-production slide leveling off

September 23, 2015 | Filed under Daily Data | Read More

The top 5 U.S. cities for alcohol beverage expenditures offers some surprises

September 22, 2015 | Filed under Daily Data | Read More

Premium & discount wine had epic clashes before higher-priced brands took the dominant lead

Source: Nik Modi, RBC Capital Markets – Presentation at Wine Industry Financial Symposium

September 22, 2015 | Filed under Daily Data | Read More

Email marketing beats just about everything for ROI

Source: Emarketer

September 20, 2015 | Filed under Daily Data | Read More

Aussies going for craft beer & rosé as red and white wine drinking decline

Source: Natasha Rastegar, Wine Intelligence – presentation (slide 4)

September 17, 2015 | Filed under Daily Data | Read More

Wine’s compound annual growth rate tops all Alc Beverages – near and long-term

Source: Jon Moramarco – bw166 Total Beverage Alcohol Annual Review Right-click table to view a much clearer image.

September 16, 2015 | Filed under Daily Data | Read More

Vineyards & Water: Tops in $ per drop, among lowest H2O users

Source for both charts: The Pacific Institute. (Right-click charts to view larger images)

September 15, 2015 | Filed under Daily Data | Read More